Good day! It's no secret that cms is oriented - Modx (i Revolution and Evolution) and one of the main criteria in choosing cms for my site, I respect the possibility of a reasonable and even optimization of the site for additional cms. Ale, I don’t know everything, as it’s all self-sufficient MODX resources Revo to optimize the site I myself sometimes forget to rob and write for myself, and for you to create a complete list of optimization and promotion of the site on modx revolution.

First of all (although I won’t include it in the list), you need to understand: the site is created in order that your information, your service, or your product could be known in search engine systems, that’s why creating a site is worth it. It is more important to stick yoga into the swamps of poke systems for the requests you need. Otzhe, let's start the list:

1. Work with the .htaccess file. Domain from www or without it.

You will need to type www in front of the domain of your website. Which file has rows

# Rewrite www.domain.com -> domain.com -- used with SEO Strict URLs plugin #RewriteCond %(HTTP_HOST) . #RewriteCond %(HTTP_HOST) !^example-domain-please-change\.com #RewriteRule (.*) http://example-domain-please-change.com/$1 # # or for the opposite domain.com -> www.domain.com use the following # DO NOT USE BOTH # #RewriteCond %(HTTP_HOST) . #RewriteCond %(HTTP_HOST) !^www\.example-domain-please-change\.com #RewriteRule (.*) http://www.example-domain-please-change.com /$1

It is necessary to comment rows from www, or without it, put instead of example-domain-please-change the name of your domain. Let's say on the site of commenting rows

RewriteCond %(HTTP_HOST) . RewriteCond %(HTTP_HOST) !^bayguzin\.ru RewriteRule (.*) http://site/$1

2. Customizing Human Mind URLs (CNC)

An important point. It should be known that the search systems give respect to the url and give priority to the site from the url, so that it better reflects the essence of what is written on the side. Let's go to the system setup

Choose from the "Friendly url" filter

There will be a sprat of parametrіv, like obov'yazkovimi. Let's say, the item "Automatically generate aliases" I put the language "So". Well, I'm giving a screenshot from one of my sites and in the main setup I'm stagnant for all my sites. Only varying work and contribution of others. If the site is a catalog, then in the item "Vykoristovuvati vladenі URL" I put "So", so that I need to show the way to the category, and give it to the product. If the site is a business card, then it is not enough to work with other headings, vicorous inserts url.

Respect! The point of transliteration of the pseudonym is used only for the help of SNIPET translit, yogo you can grab it and install it in the repository.

3. Unique meta tags: titles, keywords, description

It’s more important to show jokers unique, relevant topics, title, keywordsі description schob vin (poshukovik) correctly forming the snippet. Seems to be on the position of the site for the other key request, as well as on the CTR clicks from the search system.

Є thought, sho keywords no way to spit on the vidach, but I can butt up in the top on the position of the sling after I inserted the keywords

I don't vouch for the confession point" Annotation (inquiry)", and I write in this column keywords, other tags like them. You will need to insert these meta tags in the header of the site:

4. Site map for poke systems. sitemap.xml

Idemo at the distribution System - Package Management

It's pushing " Zavantageti addenda"

Drive in at the jokes Google SiteMap, zavantazhuemo, install yoga

We create a document with names sitemap

At Nalashtuvannyakh it is installed in Type in place: xml, check the box "Wikipedia HTML Editor"

We insert the following into the resource:

[]

The pseudonym is called sitemap

Site map is ready.

5. Robots.txt file

The file looks like this (well, maybe on all sites it looks like this)

User-agent: * Disallow: /manager/ Disallow: /assets/components/ Disallow: /core/ Disallow: /mgr/ Disallow: /connectors/ Disallow: /index.php Disallow: *? Host: site.ru Sitemap: http://site.ru/sitemap.xml

The robots.txt file includes a hint that is not necessary for seeing the side of that folder

P.S. Do not forget to let us at the webmasters of Yandex and Google register the paths to sitemap.xmlі robots.txt

6. Storinka 404 pardon

To start in the document tree, you need to create a 404 pardon page with a different design and text, and then go to System - Setting up the system and select filter " Website"

Installed at the parameter " Storinka pardon 404 "Document not found" (error_page)- id of the side in the tree of documents, which shows 404 sides. Deyaki 404 I’m working on the side of the pardon with the head side or the map of the site, but don’t work better than this!

7. Unique content

An item that is to be submitted to not only the site on MODX Revo solution. Website promotion in the corner and Yandex is simply impossible without a unique, lively, human, natural text. Obov'yazykovy point of any type of site on any topic. Only with unique content on the site you can SEO promotion. Moreover, the uniqueness is like a text, and an image (I want to stink even more). Reverse text uniqueness you can now be de. Іsnuyut hundreds of cost-free and paid programs and online services.

Axis sho 7 main points, without any seo promotion of the site on the system of care MODX Revolution on the Internet is impossible. Be energized: put it in the comments - I will try to respond! All thanks for respect.

The meta of a practical site is to send information to the vіdvіduvаch: give a description of the product, show the price for services, tell about the promotion, rozmіstiti for the sake of it, recommendations, dovіdkovі danі toshcho.

And in order to get to know your site more than the most respectful of the Internet, it is necessary to secure your site in a higher position among the searchers. Great value for successful promotion may internal SEO-optimization.

With the correct setup of the site, the expansion based on MODX Revolution, calls for the praise of SEO-optimizers. In my plan, for the richness of other content management systems, it needs less money. Tim is not less, deyakі kroki you will get to know.

.htaccess file

The file gives the ability to configure the web server robot: set access rights to files and directories, redirect redirection, set cache lifetime and more. In the case of MODX win, it additionally allows the site to be correctly processed with human-reasonable addresses (“ Friendly URL» in modex terminology).

At MODX installations for hosting, this file is already present in the root directory under the name ht.access. Change yoga to .htaccess.

To comment on the need for directives, remove the symbol # on the cob of the necessary rows. Ale is not thoughtless.

An incorrect command can lead to the fact that the site will no longer be taken advantage of. If you don't have access to hosting, you won't be able to fix the problem of self-harm.

Domain name variant

Select, as you can, the address of your site (with www or without it), fix it for the help file .htaccess forwarding.

An example of an entry for redirecting from an address, as it starts from www, to an address without www:

# Rewrite www.domain.com -> domain.com -- used with SEO Strict URLs plugin RewriteCond %(HTTP_HOST) . RewriteCond %(HTTP_HOST) ^www.(.*)$ RewriteRule ^(.*)$ http://%1/$1

CNC customization (human-sensible address)

CNC - Addresses (Yogo Vi Bachite U address row browser), which is composed of the identifier of the side, that is, as a matter of understanding people's words. On the newly fired MODX site, all functionality behind the lock has been removed.

To turn on the CNC, go to the "System settings" section.
Select a filter for the "Friendly URL" branch.

Change adjustment:

• Transliteration of pseudonyms: Russian.
  To enable transliteration, you need to insert an addendum;
• Container suffix: Cleanable;
• Whisk friendly URL: So;
• Suvory friendly URL mode: So;
• Change to duplicate URI in all contexts: So.

Turning on the CNC on the site (friendly URL mode), change the addon ht.access in the root of the site .htaccess, otherwise, if you try to go to the side, see the main page, remove the pardon 404.

Flip what file .htaccess to replace the following entries:

# The Friendly URLs part RewriteCond %(REQUEST_FILENAME) !-f RewriteCond %(REQUEST_FILENAME) !-d RewriteRule ^(.*)$ index.php?q=$1

Use of duplicate sides

Poshukovі systems are even negatively placed before duplicates of pages (pages available for different addresses) on the site. For example, in duplicates, there is a side with addresses http://site.ru/aboutі http://site.ru/about/. One side - two addresses. Їх, dubіv, it is necessary to call obov'yazkovo.

With such an entry in the file .htaccess allow for a double side with an address that ends with a slash:

RewriteCond %(REQUEST_FILENAME) !-d RewriteCond %(REQUEST_URI) ^(.+)/$ RewriteRule ^(.+)/$ /$1

Robot with meta tags (titles and descriptions)

Meta tags are the basis of internal per-shook optimization. And if keywords have not played roles for a long time, then title» ta « Description» are the most important point in the process of SEO-optimization of the page.

Do not hesitate to fill in the "Description" field for the skin side.

І revert, chi є in page templates wiklik tags title» ta « description»:

[[*longtitle:default=`[[*pagetitle]]`]]

At the hovered butt for the tag " title"Overlapped on the foot: for the locks to be seen" header extensions". For yogo vidsutnosti - just the heading of the page.

Storinka pardon 404

Pardon 404 or not found (not found) – the standard HTTP code for those that the client can immediately contact the server, but the server cannot know the data before the request” – this is how the Wikipedia pardon is pronounced. The presence of a side for displaying a pardon is also necessary for sites.

Sliding the front side, having issued a link to your design or to the bachelors, then enter your identifier ( id) in nalashtuvannya site: " System upgrades – Website", in a row Storinka pardon 404 "Document not found".

Robots.txt file

Tse simple text file, which is between the search robots and access to the web server. For the simplest looker, the zmist looks like this:

User-agent: * Disallow: /manager/ Host: your-site-url.ru

There is a new rule that prevents the indexation of the entrance to the administrative part of that directive host, which allows you to specify a smut mirror site

Sitemap.xml - sitemap for poke systems

This file is to collect data about those sides of the site, as well as to the search engines to be indexed. In addition, we should remind search robots, as the information on the sides is often updated, and the indexing of such sides is more important.

For dynamic generation sitemap you can tweet the snippet pdoSitemap from the kit pdoTools.

Order dіy:

1. Create new document at the root of the site.
2. On the tab " Document» select empty template, select « Document title» ta pseudonym « sitemap».
3. Recheck the checkmarks " Published» ta « Do not display in the menu».
4. Go to tab " Nalashtuvannya» ta say « Type in place» - « XML". Uncheck " Wikoristy HTML editor", save the document.
5. At the same time, the Wikimedia resource has a snippet pdoSitemap, for example:

Connecting analytics systems

Analytics systems ( Yandex.Metrica or Google Analytics) to help you to assess the site’s performance and behavior on a new project, to improve and promote it, and to evaluate the project’s effectiveness.

The code given to you by the system must be inserted into the side templates, just before the tag that is closed. , de connect scripts.

Varto add that the speed of interest to the site is also a factor of ranking in the search category. Ale ce is already worth optimizing the work of the site itself.

1.Description

2.Keyword

3. Titles

For example: we can footer and in the new structure of 4 blocks. For the skin: contacts, distribution, logo, social. Merezhi and in. So the axis is often signed

contact us

Leave a comment

I remembered that they are rarely used in texts and H4. And the axis of the fifth and sixth heading on sites, like in robots with optimizers, is simply nowhere - everything is through styles.

4. Last modified

5. Rel canonical

6. Noindex and nofollow

So the axis, managing the pages of the pagination, can be attacked by noindex and follow (do not index the text, but protect your voice). I have a thumbnail snippet for me, which I called index follow (click in the head for the main pages of the site).

$robots = " $norobots = " $meta = $robots; $request_uri = $_SERVER["REQUEST_URI"]; if(!empty($_GET["page"])) $meta = $norobots; if(!empty($_GET["sort" ])) $meta = $norobots;return $meta;

For service sides, call your template (for simple sites, without special office that іnshоgo) and there you can already register with your hands this meta tag, that іnshі.

7. Microsize and Open Graph Protocol

($output)

Well, otherwise, it will make you understand:
[]

I’ll apply the Open Graph Protocol without directing, but google it yourself, like yoga robiti :)

8. Title wu silan

Just like pdoNeighbors wins, this one also has tplNext, tplPrev and tplUp have no description of the message. That navit at pdoMenu, unfortunately, tpl without a new one. Zagalom - be respectful.

9. Cyclical force

(if $_modx->resource.id != 1) makeUrl(1))" title="(!LANG:(!LANG:Go to homepage" > !} !} config.site_name), go to homepage"> (else) config.site_name), go to host"> (/if)

[[*id:is=`1`:then=` `:else=` `]]

10. Pardon parties

Bonus: two "buns" for MODX REVO

It's not a secret that the system's fastening is faster, the lower one of the supplementary field is on the side. And, if we need to shove the data of telephones, the address of those phrases from “pіdvalu” or “hats”, then the “most seen” solutions will be their placement in the system settings.

Ale! We can’t let the hands of managers go there. What are we working on?

1. We put the cool component settingsWidget from modstore.pro (https://modstore.pro/packages/utilities/settingswidget) as yet not known to me by DocentBF. We write in our new creations earlier in the past. The author describes the instruction, it is easy to figure it out there.
2. Go to panel management and create a new panel. Staru zatrem at novlennі MODX, povіrte. We create and add this widget to it. Named in its own way. Assign the manager policy widget. Ale! We do not block access to the police systemic patching, Іnakshe vіn їх do not talk.
3. Nalashtuvannya hovaemo in a different way. Let's go to the setup menu and from the top menu, the "Admin" tab, edit it into the root. So out of sight, but not out of the panel. I apply my work policy as a manager to the mailing list. Ale zrobіt tse naprikintsі roboti. You will be vibesed if we will change the menu. Really vib'є.

For now, everything is for now. Might be a friend of a part, but better. I have two new TK for the working day, plus I still need to be informed after the folding period of depression. So for a few months, I’m unlikely to re-intentionally pop up an article here. Ale, like before, I love you, the soul of MODX and EVO CMS.

Website- the central tool for your sale and communication with your target audience on the Internet, that is, modernization, expansion of characteristics, what to sell, Poshukova optimization the site directly contributes to the promotion of your sale.

The number of visitors to the site increases by the hour: for the account of search engine optimization (promotion), and the price of transitions is the same as the last, the price of applications is reduced. For the framework of complex optimization for the promotion poke systems(Yandex, Google), mobile adaptation of the site and a competent marketing-based meaningful world improve the ranking of the site, and increase effective traffic.

How to increase the number of applications and purchases from the site?

Accumulate an inexpensive audience for organic traffic from push systems and continue to communicate for additional content marketing tools: social media, online communication, application forms and messages. Analytics for all channels are collected in the CRM system, adjusted by Yandex.Metrics and ROI indicators (coefficient of return). So we form a strong and stable site, a brand on the Internet.

To improve the position of the site in search terms, the following is necessary: ​​the correct structure, optimized meta-data and relinking, filling the site with relevant and blue content, increasing the visibility of scripts, adapting the design to the site mobile phones, the number of pardons in the usability of the site is also a large number of factors, for which it is important to develop independently.

Unique and individual approach to the skin project!

Today, SEO promotion of the site has ceased to be a technical tool - a cost-effective method of development. A leather site and a unique web-project, yoga development is a plan that can be used to improve business features, yoga niche, competition, scale and opportunities.

We use it to achieve reasonable and global results (increase in target traffic, increase in requests from the site, increase in sales), and it is highly planned for a short period of successful work. Such a scheme of work confirms the focus on the result of our professionalism.

Promotion of sites in Yandex and Google

Submit the site- this is one of the most effective ways to get drunk, which is good for your niche and increase sales from the site. As a result, there may be a cumulative effect and increase all business indicators (return, the number of your target audience on the communication channel, the loyalty of the audience to your company, recognition).

Our achievements:

• We take care of ourselves for the growth of your business and the development of the Internet. Become an expert part of your team for the whole hour of practice.
• Vіdbivaєmo that pіdvishuєmo the value of your proposition through the site. We improve the design, navigation and usability of the site.
• Vikoristovuemo power technologies for increased sales: position monitoring, operational updates on the site after the algorithms are updated, improvement of the site’s strength and in.

What do you take?

• Expansion of the audience of the target audience (TA). We know the effective way of targeting target audience. It is possible to develop that realizable positioning and promotion strategy for the site, as to help convey the value of your product, service.
• Vyavimo negative factors. Yaki respect your sales. We are compiling a list of recommendations, we will help you to send them to your site and evaluate their effectiveness.
• Please feel free to change the site. Without the brown ones and the front sides, it’s not possible to secure high results. Mi opratsovuєmo napovnennya, jokingly cіkavi solution at once from the Client. As a result, we need to change and informative material: photos, videos, descriptions, tripwires and led-magnets.
• Improvement through the site. Let's take a look at your project: understandably, as little as possible a site for an average statistician, as little as possible a neat design and interface, we will analyze the success of the design/initiation/purchase. Let's take a look at the privacy of your USP.
• It will be an effective pushing strategy. Audit of the site that yogo move to help you find a factor, how to get to the TOP and search systems. Let's take the tools, which, with our knowledge, will bring a positive and long-term effect.
• Vіdbudova vіd competitors, vіdіlennya. On the basis of add. Competitive analysis we can create a marketing plan-strategy for the future and among competitors. We will help you to convey as much as possible the advantages of your USP: the product (service) is understandable, which needs to be protected from you.
• Improve the call to interaction with the site. In the work on the complex promotion and optimization of the site with us: Your site becomes the best in everything, including visual design. By stretching the work, we can paint it old look old or ineffective blocks, reworking the form of a connection and in general we work the site with modern, efficient and effective!

Today's stats are remarkably small improvements, which will help you to optimally display all the necessary meta tags.

MODx has anonymous add-on tags, you can get to know them by downloading the documentation up to CMS, I won’t bother you with this, but I’ll tell you just about those, which we need at the moment.

When you look at the site, the title and description parameters for all sides are the same, the shards are fixed, set in the "HEAD" chunk. I want to know a little about seo optimization to know what it is possible to easily remove bans from search engine systems. Let's fix it.

We already looked at those how to add sides in MODx - . Besides, we talked about the tegu [*content*]. Ale all ts_ fields can be the same tags. Same їх mi i vikoristovuvatimemo. Our respect varto concentrate on three main ones:

[*pagetitle*]– in the field, the name of the article was entered. I propagate visualization of yogo pіd seo title, tobto the text itself, introductions to new, to be displayed between tags .

[*longtitle*]- We will have this tag for displaying the H1 header on the side. Here we can write the heading “for people”.

Let's just correct it in the template. For which demo you want to split with chunks, select "MAINCONTENT". For the new one, before the [*content*] tag, we insert the step:

[*longtitle*]

Do not allow automatic heading H1.

[*description*]– this tag is given for seeing the description of the side. One of the most important parameters when optimizing, snippets are often formed and snippet in the search view.

Right Chunk "HEAD"

We go to the chunk and change the step.

Keys for locking the templates, if the description field is not available, then we can add the code under this title:

Axis scho in me vyyshlo.